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Dreyfus To Present MVP Award After Supercoppa Final

Jan 12

Lega Serie A has announced the signing of a partnership agreement with Socios, an all-in-one, fan-driven and rewards platform for sports fans worldwide. With the agreement, Socios is now an Official Partner of Lega Serie A as well as the main sponsorof the Supercoppa Frecciarossa and Coppa Italia Frecciarossa Football Finals.

This new partnership will officially start with the moment Socios CEO Alexandre Dreyfus presents the MVP award following the conclusion Tomorrow's (January 12th) Supercoppa Final between Serie A rivals Inter Milan and Juventus at the San Siro Stadium.

The partnership will continue to expand Socios's vast footprint within Italian football. Socios has already signed agreements in the past with Inter Milan, Juventus, AC Milan, Napoli, FC Bologna, AS Roma and the Italian national team.

Beyond Italy, Socios's 100+ strong partner network includes football giants FC Barcelona, Paris Saint-Germain, Atletico Madrid, Valencia, Manchester City and Arsenal. Apart from football Socios's ever expanding sports network comprises the UFC, F1 teams, 25 NBA franchises as well as the New England Patriots of the NFL and the New England Revolution of MLS, 14 NHL franchises, as well as the top teams in cricket and esports.

"We are delighted to announce our partnership with Socios an established brand in its sector which has been working in conjunction with the excellence of sport for a number of years and is now. With this agreement Lega Serie A proves once time and again that it is ready to take advantage of the opportunities presented from new marketplaces, projected towards the future and innovation and always ready to meet the demands of fans across the world" stated Luigi De Siervo, CEO of Lega Serie A.

Alexandre DreyfusCEO of Chiliz and Socios, said: "In 2021 we have increased our user base by more than 500%. We also welcomed over a million new users to our platform.

"We've set higher goals for the next twelve months, and we're thrilled to kick off 2022 with this significant announcement, which further strengthens our commitment to Italian sport industry.

"We hope to work in close collaboration with Serie A, spreading the message of Socios and building up our community of superfans both in Italy and across the world."

More than 1.3M users from 167 countries are using the Socios app to engage with and be rewarded by the teams they cherish and support by way of Fan Tokens. Fan Tokens are digital assets that are minted on the  blockchain. They give their owners access to voting rights in polls in addition to VIP rewards, exclusive promotions, AR-enabled functions, games and contests.

For 2020, Socios's goal is to introduce millions of new fans all over the world to the advantages of Fan Tokens and new features in features, rewards and features that are added every day. Socios plans to add many other major international sporting organizations to its current roster as well as launch highly visible national and international marketing campaigns , and expand its entertainment and sports community dramatically over the coming months.

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